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SME Bank - Funding Gate
A marketplace platform that connects small businesses and financial institutions where SMEs have a wider choice of funding entities and financing companies can select businesses that match their funding criteria.
Services
UX/UI Design
Client
SME Bank
Year
2022
Addressed the pain points gathered from users of the existing platform, who represent suppliers and funding entities. Some of them include, lack of clarity on product choice, redundant back-and-forth communications and a a dated interface.
Embedded a guided experience for suppliers to answer a set of dynamic questions enabling them to choose the product that matches their needs. They can now compare between funding entities before accepting an offer.
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